Summary
Uwajima is a charming town located on the island of Shikoku in Japan and serves as an excellent destination for those looking to explore this area at a leisurely pace. Although Uwajima may not be among the most renowned locations in Shikoku, it boasts several notable attractions and events.
Additionally, visitors are drawn to Uwajima as it forms part of the illustrious 88 Temple Pilgrimage route around the island of Shikoku. Here, one can discover several quaint temples alongside unique sites such as a sex museum connected to a broader fertility shrine.
Consequently, if you are seeking an authentic representation of traditional Japan on the island of Shikoku, Uwajima is an excellent starting point.
Below are the 15 best things to do in Uwajima…
1. Visit Taga Shrine
Taga Shrine is one of the more modest shrines in Uwajima, yet it stands out as one of the most intriguing.
This shrine serves individuals who adhere to the Shinto faith, and it is a place where people come to pray for fertility and seek assistance with fertility challenges.
In alignment with this theme, numerous phallic statues are present, including a prominent phallus carved from a log, which is featured during the fertility festival held here.
2. Explore the Sex Museum
Part of Taga Shrine, the Sex Museum in Uwajima, also referred to as Dekoboko Shindo, is noteworthy.
The museum spans three floors and presents various galleries that narrate the historical context of sexuality, encompassing distinct sections for both male and female perspectives.
It is important to note that children are not permitted in the museum due to its content, so it may be best to avoid this visit if traveling with younger companions.
3. Sample the Izakaya
Izakaya refers to a traditional style pub or café in Japan. If you wish to indulge in the culinary delights of Uwajima, this is an ideal venue.
One of the most noted izakayas in the area is Houmi-tei, which has been operating for approximately 70 years, serving local cuisine crafted from ingredients sourced throughout Shikoku.
They offer several tasting menus that allow patrons to experience several local favorites in a single sitting.
5. Admire Uwajima Castle
Uwajima Castle represents one of the most prominent attractions in the city, strategically situated in the heart of Uwajima.
This castle serves as an intriguing exception among Japanese castles, as many original structures have been replaced with replicas following their destruction at various points in history.
In contrast, Uwajima Castle is the original formation dating back to 1665, making it an essential visit.
6. Try the Local Food
Uwajima is celebrated for its diverse fish dishes, and it is essential to try various options during your visit.
Among the most renowned is jyakoten, a type of fish cake that often includes fish bones.
Another local specialty is tameshi, which features red snapper served with rice in an earthenware bowl.
For a more upscale experience, consider tasting taisoumen, another red snapper, served with noodles crafted to resemble waves.
7. Get a Fortune
If you choose to visit the esteemed Taga Shrine during your stay, be sure to take the opportunity to acquire a unique type of fortune.
This fortune is known as the Yin-Yang Harmony Fortune, designed to provide insights into your sexual compatibility and preferences.
A distinctive feature of this fortune includes the presentation of a clay model you can retain, illustrating the optimal sexual position for your character and future. This quirky souvenir is a memorable keepsake from Uwajima.
The fortune also indicates your sumo wrestling rank as part of its reading.
8. Visit the Date Museum
The Date Museum in Uwajima recounts the history of the Date family, who were once the rulers of this area.
This influential family governed this region of Japan for over 250 years during the Tokugawa period, and visitors can view various personal artifacts, including weaponry, clothing, ceramics, and other memorabilia.
For those interested in exploring the history and culture of this locality, this museum is a must-see.
9. Sample the Sea Bream
Uwajima is renowned for its delectable seafood, with sea bream being a popular choice among local dishes.
A notable establishment to savor this fish, locally known as tai, is Wabisuke, where patrons can enjoy a set meal that includes a variety of preparations featuring this exquisite fish.
Sea bream can also be found throughout the town, and a delight in Uwajima is the variety of small dishes available, allowing for an enjoyable tasting experience.
10. Shop for Pearls
For those seeking gifts or souvenirs from Uwajima, consider acquiring beautiful pearls.
This region of Japan is recognized for its pearl cultivation, and shops such as Shinju Kaikan offer opportunities to explore and learn about the pearl harvesting process in the Uwajima area.
In addition to genuine pearls, various other souvenirs are available, including a unique type of ‘pearl candy’ produced locally.
11. Stroll Around Shiroyama-koen
Shiroyama-koen is a significant park in Uwajima, providing a pleasant retreat for those wishing to escape the city center.
The park presents an excellent venue for a leisure stroll, enabling visitors to seek tranquility amid the urban setting.
It is important to keep in mind that parts of the park are steep, necessitating walks over rolling hills, which not only provide a workout but also stunning views of the city below.
12. Try the Local Pastries
While Uwajima is primarily celebrated for its seafood, do not overlook the opportunity to sample its exceptional breads and pastries.
Boulangerie Riz is one of the most popular bakeries in town, known for its unique blend of rice flour and white flour, resulting in light and fluffy bread. Visitors can observe bakers preparing fresh treats right behind the counter.
The bakery also offers a breakfast menu, making it a delightful stop in the morning.
13. Visit the 88 Temple Pilgrimage
Shikoku is famous for its 88 Temple Pilgrimage route, which spans approximately 1,200 kilometers around the island.
This pilgrimage features eighty-eight temples, many of which are believed to have been established by Kukai, also known as Kobo Daishi, a renowned Japanese thinker and monk.
Two of the notable temples near Uwajima are Ryukoji and Butsumokuji, making them excellent choices for a day trip from the city.
14. Rent a Bicycle
One of the most effective means of exploring Uwajima is by renting a bicycle, available from the main Tourist Information Center in the town.
The center also provides maps highlighting various cycling routes, both within Uwajima and extending into the beautiful countryside. Given the relatively low traffic levels, this mode of transportation offers an enjoyable way to view the area while also getting some exercise.