Top Hotels Championing Local Communities: How Travelers Benefit
For many hotel operators, it’s no longer enough to delight visiting guests. These days, hospitality brands are deepening their efforts to serve locals.
The hotel in Brisbane, Australia, had all the hallmarks of a modern boutique property when it opened in December 2021. The sleek, minimalist décor with pops of color was right on trend. The rooftop bar featured creative Spanish-influenced gin and tonics. An app for guests recommended nearby shops, like the chic menswear store a block away. However,