Summary of Seoul’s Best Neighborhoods
Choosing where to stay in Seoul can be difficult. For the first-time visitor, it can be overwhelming. Jade House of Journey Count lived for a year in South Korea and shares her picks of the best neighborhoods, why they are a good choice for visitors, and what you can do in each.
If you are exploring South Korea, one of Asia’s most underrated destinations, chances are you are probably starting off in the pulsing capital city of Seoul.
Korea’s capital offers an incredible introduction to this diverse country, with something for all types of visitors. This guide will introduce you to the best neighborhoods in Seoul so that you can find an area that fits your travel needs.
1. Insadong
Insadong is the most convenient neighborhood for first-timers to Seoul as it sits between the city’s most popular attractions.
As the unofficial art district, it is also a great place to immerse yourself in Korean culture, with plenty of traditional architecture and handicraft shops alongside modern franchises.
The area is abundant with cool independent cafés and teahouses to relax in between sightseeing.
Suggested Hotels in Insadong
Luxury
- Orakai Insadong Suites – Beautiful self-catering apartments with excellent amenities in the heart of Insadong.
Mid Range
- Beyond Stay – A traditional Hanok house with small but quaint rooms in a quiet area. Rooms include A/C and Free WiFi throughout the hotel.
Budget
- Yellow Brick – A lovely guesthouse with bright rooms and a rooftop garden. Every room has A/C and a flat screen T.V. A simple breakfast is available from 07:00 – 10:00.
Things to See and Do in Insadong
Gyeongbukgung Palace – Insadong is well placed to visit Gyeongbukgung palace. If you only visit one of Seoul’s many palaces, make it this one.
University students offer free tours to foreigners around the Gyeongbukgung subway exit as a chance to practice their English. They are incredibly helpful and friendly and will provide you with a more educated insight into the stunning buildings and gardens within the palace.
Take a stroll north until you arrive at Hyangwonjeong, the royal pavilion sitting on a man-made lake at the rear of the palace. The views, particularly in autumn and spring, are breathtaking as golden leaves or petals float gracefully across the water.
Before you leave, check out the museum within the compound, along with a pagoda that rests upon it, and the reconstruction of a traditional street from the past.
Changdeokgung Palace – East of Gyeongbukgung, this majestic palace features beautifully manicured gardens. These palaces offer incredible insights into Korea’s past and are well preserved, making them worthwhile for a few hours of wandering with a camera in hand.
Bukchon Hanok Village – Nestled between the two palaces, this charming village showcases buildings that align with traditional architecture and has maintained its vibrancy throughout various occupations. Ascend the steep roads for city vistas, and consider stopping for tea at one of the quaint houses along the way.
2. Myeongdong
Located between Insadong and Namsan Mountain, Myeongdong is Korea’s shopping mecca. Neon lights illuminate the streets while food stalls fill the air with tantalizing aromas along the pedestrianized paths of this bustling neighborhood, presenting a stark contrast to the historic center.
If you are seeking a lively atmosphere and excellent shopping, this is the ideal place to stay in Seoul.
Suggested Hotels Near Myeongdong
Luxury
- The PLAZA, Autograph Collection – This 5-star property offers a variety of room options and an indoor pool with spectacular city views.
Mid-Range
- Ibis Styles Ambassador Hotel – A stylish hotel featuring a stunning rooftop bar and complimentary breakfast. Great location.
Budget
- Casa Myeongdong Guesthouse – A simple yet modern guesthouse within walking distance from the subway and shopping attractions.
Things to See in Myeongdong
Namsan Tower – Located just across from exit 3 of Myeongdong subway station, there’s a free shuttle bus that will take you to the starting point of Namsan mountain. From there, you have the option to either walk up the mountain or take the cable car.
I recommend walking as it’s not far and offers impressive views of both the city and the mountains en route.
The view from the top is breathtaking. A trip up Namsan tower gives you insight into the vastness of the city, where buildings and mountains unfold in every direction.
Consider arriving early to catch sunset; once it gets dark, you can see the lights flicker on across various districts of the city—a sight not to be missed.
Cheonggyecheon Stream – Situated between Insadong and Myeongdong, this reclaimed stream provides a beautiful landscape for a leisurely walk while appreciating the architecture of modern Seoul.
Explore eastward far enough, and you will drift away from the developed center into areas considered the real Seoul. In these local spots, you’ll discover enormous food markets.
3. Hongdae
Home to Hongik University, the Hongdae area offers a glimpse into a more local side of the city and is renowned for its vibrant nightlife.
For shopping, dining, and socializing, Hongdae rivals Myeongdong while often offering more affordable options. It’s one of the most eclectic places in the country, with a liberal arts university atmosphere that attracts creative individuals.
If you are younger and looking for a spirited party scene, this is the best neighborhood to stay in Seoul.
Suggested Hotels Near Hongdae
Luxury
- 9 Brick Hotel – A stylish, contemporary hotel with beautiful rooms and remarkable city views.
Mid-Range
- Hotel Baroato – This boutique establishment is close to the action and features a peaceful rooftop garden.
Budget
- Space Torra – A small guesthouse with charming rooms in a prime location.
Things to See and Do near Hongdae
Nightlife in Hongdae – If you wish to experience Korea’s iconic nightlife, this is a fantastic area to explore. The neighborhood is home to numerous clubs and bars, as well as many barbecue restaurants to warm up at.
To commence your evening traditionally, visit a local Makgeolli bar and savor drinks paired with Korean pancakes (jeon).
4. Gangnam
Made famous by Psy’s catchy song, Gangnam is one of Seoul’s financial centers and the hub of the colossal KPOP industry.
Translated as “south of the river,” Gangnam is a bit distant from the other neighborhoods on this list, giving it a unique atmosphere.
Filled with high-rises and shopping malls, Gangnam isn’t for everyone and boasts prices to match. However, it also offers incredible food and insights into aspects of Korean culture.
If you enjoy a high-energy lifestyle and are interested in the nightlife scene, this is an excellent area for your stay in Seoul.
Suggested Hotels in Gangnam
Luxury
- Park Hyatt Seoul Hotel – Experience all the luxury you’d expect from Park Hyatt, featuring an indoor pool and stunning city views.
Mid-Range
- Dormy Inn Premium – A consistently highly rated 4-star hotel with its own Korean spa, conveniently located near the Han river.
Budget
- Stay Hotel Gangnam – Offering lovely rooms at surprising value, this hotel is nearby exceptional local dining options.
Things to See and Do in Gangnam
Bong Eun Sa – A beautiful temple that sits peacefully among the skyscrapers of Gangnam, this spot provides a serene escape amid the busy neighborhood.
Samneung Park – An open green space in the heart of Gangnam, this park houses several royal tombs and serves as a wonderful retreat from the bustling streets.
5. Hanok Homes
If you seek a unique experience during your trip to Seoul and wish to immerse yourself in local culture, consider a Hanok homestay.
Typically located in the beautifully preserved Bukchon village, these traditional wooden houses offer comfortable mats for sleeping on heated floors.
You’ll have the opportunity to connect with local residents maintaining these accommodations, who will likely share traditional meals with you.
Top Hanok Homes in Seoul
Luxury
- Cheong Yeon Jae Hanok Hotel – A stunning property featuring elegant touches in the heart of Bukchon traditional village.
Mid-Range
- Sky Guesthouse – A thoughtfully decorated Hanok home tucked away in the alleys of Bukchon village.
Budget
- Charm Hanok House – A beautiful home situated in a tranquil neighborhood and known for its top-rated hospitality.
No matter which neighborhood in Seoul you choose to base yourself in, it’s incredibly easy to travel around the city and experience each unique area.
While many of Seoul’s attractions are concentrated in central neighborhoods, venturing further can reveal local hotspots and hidden gems throughout the city.
Take your time exploring Seoul, enjoying the many adorable cafes and delicious dining options – you are sure to have an unforgettable experience!
Seoul Quick Tips
How to Get Around Seoul
You can use a T-money or cash bee card on all subway and bus lines throughout the city. These cards are available for purchase and can be topped up at most convenience stores, including 7-Eleven, CU, and GS25.
Getting from the Airport
Seoul’s Incheon International Airport is located in a separate city; however, it is very accessible to the city center. While Korea’s taxi services are quite affordable, especially with the addition of Uber, we recommend utilizing the efficient public transport options.
Two subway lines connect the airport to the city center. The AREX takes about 45 minutes, while the regular service requires just over an hour.
Getting Out of Seoul
Seoul features various bus terminals, with each serving different parts of the country (South, East, West, etc.). It is wise to check the Visit Korea website for comprehensive details or consult with your hotel for additional guidance.
In addition to buses, there are numerous high-speed (KTX) and low-speed (Mugunghwa) trains operating from the capital to destinations like Mokpo, Daejeon, Daegu, Jinju, and Busan. Reservations can be made online through the Korail website.
These recommendations encompass the best places to stay in Seoul, South Korea. Enjoy your travels!
