Summary
In light of the current circumstances, it is evident that the travel industry is experiencing difficulties. We are amidst significant border closures, suspended flights, depleted resources, and a struggling economy. While the rigorous actions taken by governments worldwide are intended for the greater good, the tourism sector is facing severe challenges and requires support. As the world grapples with the notion of travel, we urge travelers to remember one crucial point when contemplating their future journeys. This modest consideration may serve as the foundation for the industry’s recovery until we reach a more promising phase.
POSTPONE, DON’T CANCEL
During these unparalleled travel restrictions and uncertainties, many individuals are opting to cancel their trips and pursue refunds. However, it is important to recognize that one of the most constructive actions you can take for the travel industry—and one of the few lifelines available during these tumultuous times—is to postpone your travel plans. While some individuals may require immediate cash returns, for those who are not dependent on refunds from leisure vacations, we encourage you to consider delaying your travel until conditions improve. Doing so may be the definitive factor in sustaining the viability of local businesses.
NOT JUST YOUR TRAVEL AGENT
The tourism sector accounts for approximately 10% of the global workforce, extending beyond travel agents and hospitality providers who have faced temporary layoffs. This includes the scuba instructors in Thailand, the sherpas in Nepal, the bamboo straw artisans in Indonesia, and the island-hopping guides in the Philippines, all of whom rely heavily on tourism for their livelihoods. Your decision to postpone travel fosters a glimmer of hope that tourism will eventually revive, allowing these individuals to regain their incomes.
FLEXIBILITY IS KEY
Undoubtedly, you have been inundated with communications from numerous companies outlining their strategies to counteract the ongoing crisis. These messages should not be dismissed as mere spam; they represent earnest appeals from businesses seeking consumer support. In particular, hotels have revised their policies to provide future guests with enhanced flexibility, encouraging postponements instead of outright cancellations. Their adaptability is a plea for reciprocity, as these establishments strive to navigate this challenging period.
COME TOGETHER
Now, more than ever, it is crucial for us as global citizens to show solidarity. We are all contending with various challenges—some massive, others minor—but our collective response can make a significant difference. It is small businesses reliant on tourism that will bear the brunt of this crisis. For those requiring refunds, there exist alternative means of support. Engage in online shopping, order takeout from local eateries, or purchase gift cards for future use. Additionally, bolster local businesses by sharing positive feedback and ratings, as well as interacting with their social media posts. While these actions may appear modest, rest assured that they contribute positively to the overall effort.
THE TIME WILL COME
The opportunity to travel again, to traverse borders, and to resume our lives in a post-pandemic world will inevitably arise. While the timeline for recovery remains uncertain—masking our paths with ambiguity—it is essential to remember that this tumultuous period will ultimately come to an end. Your compassion during this crisis will hopefully ensure that private accommodations, tour operators, and local restaurants will still be ready to welcome travelers with open arms and gratitude for allowing them to persevere.
