1. Introduction to Crockfords Las Vegas
Crockfords Las Vegas, LXR Hotels & Resorts, a boutique hotel within Resorts World, now features a private members’ club.
2. Overview of Resorts World Las Vegas
Las Vegas’s impressive, 3,506-room Resorts World is home to a new private members’ club.
This property encompasses three distinct Hilton hotels: a 1,774-room Hilton; a 1,496-room Conrad; and the boutique 236-room Crockfords Las Vegas, LXR Hotels & Resorts. Each hotel boasts its own dedicated lobby, luxurious rooms equipped with Byredo bath amenities, and access to the extensive offerings of this $4.3-billion complex. Notably, Crockfords sets itself apart with features such as a gated motor court, high-tech Japanese toilets, and bedside Theragun Elite Devices. Now, it adds a private club exclusively for members and guests.
3. The Private Club Experience
In an effort to enhance the Crockfords experience, Ronn Nicolli, the chief marketing officer of Resorts World, mentioned, “We wanted to create a private club to keep some of our most sought-after and influential guests engaged with Resorts World both in and out of Las Vegas.”
4. Exclusive Membership
The club currently extends membership to approximately 65 individuals, a demographic that includes CEOs of Fortune 500 companies, A-list celebrities, professional athletes, and influential figures. Members and Resorts World executives can nominate potential new members to enrich this community.
5. Exclusive Perks for Members
Membership comes with several exclusive perks. For instance:
- Airport transfers (often in a Rolls-Royce)
- Customized food and beverage offerings based on personal preferences
- Butler service upon arrival
- Direct escort to their room, where keys await, as all payment details are pre-filed
Moreover, it’s the “intangible” benefits that Nicolli believes will entice members.
6. Global Connections
With a global presence, our parent company has established solid connections across markets. Therefore, “if a member requires access to a private club in New York, a coveted reservation in LA or Miami, an exclusive daybed in Mykonos, or even artist access for Coachella,” they can simply reach out to the membership services team.
7. Enhancing the Member Experience
Since its opening just a week ago, the members’ club has offered exclusive benefits, including celebrity hairstylists providing in-room services, renowned chefs hosting grilling events at a Crockford villa, and private performances by rapper G-Eazy.
